Week 9- Using Hootsuite

Last week I talked about how Hoot-suite is a social media management platform that I was beginning to work with.  Today I will be going step by step in how I set up my account, added my networks, and then post it to all of my social media accounts using the platform.

First, I started with making the account.  The website has many different plans for exactly what you are looking for.  Currently, all I need is the free account for my own social networking.  Just by seeing the other plans, I can see how important social marketing can be.


After getting my account logged in and verified, I added my top three social networks.  This was made very easy by Hoot-suite because there connection links took you right to a log in page of the account.



With the changing of a few forgotten passwords, all of my social networks were linked to one page. 




Now, I am going to post this blog to all of my social media platforms so that you can do the same.

Using Hoot-suite to control your social media platforms takes away unwanted technology stress.  This tool changes the game of digital marketing.

Week 8- Entrepreneurship

I am currently enrolled in the course Entrepreneurship 301 at Benedictine University with Professor Jodi Houlihan (LinkedIn below).  In the class, we were changed from students in a group to entrepreneurs creating a business.  My team and I have created the company A-1, and together we came up with an idea that will solve the germ infested technology problem that is growing faster then technology itself.

Our company started with an idea of a self cleaning handrail machine that would occasionally clean public handrails in order to keep them clean.  We quickly found out that creating a solution before finding out if there is an actual problem is not a good business model.  Research became A-1's top priority.  We started by learning more about germs.  We conducted interviews with many people including multiple Benedictine Microbiologists and an employee from P&G.  All of the research conducted lead our company to the next business decision.  We changed out focus and strated seeing the problem that we needed to solve.

We moved our focus from handrails to touch screens for many reasons, including; softer surfaces are more common for germs, some of the most harmful germs are found in grocery stores from uncooked meats, and the volume of human contact is much higher on touch screens with the new technology wave.

So, our company developed a new process to consistently protect touch screen users from the fecal infested technology. Yes, over 50% of self-check out screens actually have fecal bacteria on them. And this is not all, there are millions of germs on these screens that can be harmful to the user.

We have created our first prototype. In this process, we struggled with getting the idea into a physical product. One of the hardships we went through was explaining what supplies we needed for the prototype because we didn't have anything to show them visually. We learned that any prototype is better then nothing because it gives others a visual to what the product is. Finally being able to put something together was a huge step for us. Currently, we are in the process of receiving constructive criticism on our prototype in order to further our idea into a working product.

So far, this class has shown me some of the struggles that entrepreneurs go through to get a company started. As I have said before, becoming an entrepreneur and starting my own company is my dream. Now that I have personally gone through some of these business experiences, I can say I feel more confident in being able to make my dream a reality.

http://www.ben.edu/
http://www.ben.edu/facilities-management-planning/planning-construction/daniel-l-goodwin-hall-of-business.cfm
http://www.ben.edu/college-of-business/undergraduate/entrepreneurship.cfm

Professor

https://www.linkedin.com/in/jodihoulihan/

Team:
Yaju Mahida- https://www.linkedin.com/in/yajuvendra-mahida/
Frank Greco- https://www.linkedin.com/in/frankgreco24/
Ken West-

Week 8- Hootsuite

Social media can become overwhelming with all of the different platforms, especially when you are trying to increase your viewers with multiple posts.  Keeping track of all of the platforms and creating individual posts for each is not very time oriented. 

Time management is always a big factor in success.  With the help of Hootsuite; posting, viewing, and interacting with social media can be done with one general platform. 

When I first heard about this, I was pretty excited.  For me, I know that social media is very important for small businesses.  If I use Hootsuite for my business's social media marketing, I will have a lot more time for other aspects of the business.  Finding time shortcuts is a great way to improve efficiency and effectiveness.

Week 7- My Salary WCIYP

When learning about salary negotiation, my mind got moving to what I was going to get paid when I was older.  Ever since I was young, money has been important to me.  I worked hard and always tried to save everything.  Going through many different jobs and hustles to make a buck.

Now, I'm in school studying to be an entrepreneur.  So, what will my salary be?  This question is the reason why I am excited for my future.  The answer is easy, I will be paid for what I do.

The question should not ask how much do you get, but instead how you are going to get it. The answer; simple, I am going to do what I've always done, and that is to go get it.  No matter what you are doing, you are working to get the most return.  The harder that you work, the more return.  I will get paid the amount that I deserve from my work.

Week 6-Interviews WCIYP

The interview process is one challenge that many individuals face when in search for work.  I feel that the main reason for this struggle is because people are just not very good at talking to each other.  Having face to face communication has become a difficult skill to acquire for most that were raised with technology access.




Now, most would say the technology is the sole reason for this lack of expertise.  While technology does make this absence of in-person communication more of a convenience; I feel that the user of the technology is more at fault.

It is your personal choice to put down the phone and do what is needed.  Communicating with other people can be very challenging for some, especially when speaking to someone with authority.

 My advice, get out and talk to people.  When in public, put your phone away and just experience the world.  Have conversations with strangers by saying what is on your mind and interacting with those around you.  With this will come new communication skills, business connections, and possibly that new job you were looking for.  Put the phone down, look up, and live your life.

Week 7- Facebook Insights

In order for business success, one must have a plan in place with more solutions then problems.  Business comes with lots of speed bumps, but those that can adapt and change for the better will be more likely to succeed.  One step to provide the changes needed for success is with using the insights.  If your business has a Facebook page, then you are sitting on a gold mine of information.








This information is very specific and can actually become confusing at first.  Some of the key data that you can gain was listed on a blog(link below).  These insights will lead you to making decisions in the right way.

With social media marketing, the feedback provided by Facebook will tel you how you are doing and where you can improve.















https://blog.bufferapp.com/facebook-insights

Week 6- Social Mention: Tesla

Tesla has become known for creating one of the best electric vehicles,  but this does not nearly represent the company as a whole.  There has been a recent change in the mission statement, now stating, "Tesla’s mission is to accelerate the world’s transition to sustainable energy." The company plans to continue to excel in the sustainable energy business and to offer electrically ran items for the lowest prices.  

Now, SocialMention on Tesla Inc. shows the chart about, explaining that Tesla is viewed above average.  I feel that the public does not truly understand the potential that this company has.  Most of the information was on the current Tesla stocks and how model S was doing.  Doing further research, you can see that Tesla has much more to offer.

Tesla needs to show the public that they are going to change sustainable energy dramatically.  I believe that when they need to market their future in order to get to where they want to be.  Currently, people believe that Elon Musks dreams are unrealistic, but really he is just seeing the future in a way nobody else has.

https://www.tesla.com/about

http://www.socialmention.com/search?t=all&q=Tesla+INC.&btnG=Search